  |
 |
  |
Web site promotion through ads |
||
 |
||
|
Link way: SEO search engine optimization >>
Web site promotion through ads In order to unleash site in search engines, you must write a good list of keywords of your business, and properly allocate the site. Everybody knows it, including myself. So I did: pile site, picked up the keywords indexed in search engines and began to watch what position I occupy (my site) when looking for keywords. Above the second and third ten for certain keywords, I could not get up (although it is good), the influx of visitors was small. All sorts of tricks especially did not help (only a couple of times I've been banned, game was). And I turned my attention to the boards and classified ads. Why? Very simple. When analyzing the results of the search engines using key words, I discovered that a lot of free ads "displayed" in the first, second top ten positions. This means that advance website can be by placing your keywords, not only on its website, but also in advertisements, because almost all the boards are indexed and ads too . What's the difference that in the first place - your homepage or your ad? No! If the client on the result of a search engine chosen your ad, then with high probability he will pass on the link to your site that we wanted from him. As is known, firm SEO required to pay for getting the site in the top twenty when searching for keywords. But here are free, but had to work a lot. The idea of using avtorassylschikov ads I rejected immediately, and I will stop here below. So what I did: 1. Found in an Internet list of free boards (more than 1300 pieces). He passed all of these boards, as a result dropped out more than half (less than 500 pcs.). Threw all the unemployed, non-core board, under the effective control of the moderators, and got rid of the boards with a confusing and difficult access (there are until you give announced a second time and do not want to). Threw all the boards with shelf life unto less than a month, because I hope that my ad will index. 2. Shaping the list of boards, I made a list of direct links to the pages adding ads. This greatly saves time at follow-up work with the boards. In addition, the list I wrote the maximum length of messages and shelf-life ads. 3. Compiled blank Message text. The fact that the various boards accept ads of various lengths (usually between 150, 300, 500, 700, 800, 1000, 1500, 2000, 3000 characters - never met / there are more, but this admin does not write, but and why so many?). A similar set made in different subjects of their work. How I work. On weekdays, during 1 hour, I give the ad. By harvested direct links, I will immediately get to the page bulletin boards and copying insert ad unit size limit for the board and the desired topics. More than one ad per month on the board I do not give that would not fall into the black list and did not make myself unnecessary work. And what more? My ad is on the board continuously (as I said, boards with shelf life less than a month I did not take into account) and, respectively, indexed by search engines. Last month I walked the entire list of boards. Every two or three months I change the text ads. Why? First, that would not be repeated and become familiar moderator (and in the black list can get). Secondly, changing the text of the announcement, there is a chance that in the subsequent indexing of sites I go to the "correct" ratio and a combination of keyword and my ad in search engines takes a higher position. In addition, as many boards have a shelf life of not only 1 month, but two or three months (up to a year, there are undated), this means that the network will simultaneously present my declare a different text content (ie - different combination of keywords) What I raped this work? 1. When searching for keywords dramatically increased my presence in the search results. In some cases, my ads are in the top ten search results. There are lists, where I hold up to 50% of search results, with a 3-4 ten, that's not so bad. There are always users who "dig" deeper than the first page. As my colleague said: "The whole Internet is filled, everywhere..." Also, I like displace their competitors depth of search results. True, it's not everywhere, for some keywords such an outcome has not been attained, the competition is too great. 2. Significantly increased traffic to the site, it can be seen on the counters. Accordingly, the increased number of unilateral links to the site, which is favorable for the site's ranking. This is not linkoobmen, and is absolutely "white", a legal way to increase your site's ranking. If you want to exchange links or articles with intelligent, highly rating sites, the fastest they will check you in attendance at the presence of links to your site, etc. But where to get it, if your site has just started to work? Here, at the initial stage, boards ads are a great help. In addition, if you are on free hosting, it is often the site of the required attendance. No reviews, the site is closed - "walking Vasya!". Here Classified help in two ways. First, "customize" customer, and secondly, support the site afloat in the initial stage. Do not imitate the lime attendance from the computer neighbor. 3. And, most importantly, I went to call customers. Not that it much, but there is. In this method works even the quality of the site takes a back seat. No matter what it took, how important place is occupied by ads. Some boards require that they be exposed links. I put them, but on their second site which has a very weak position, but I do not care. I have it for that and keep to place on it are imposed on me the link. And let him Yandex for it "bans", it does not matter, because the customer gets to him not through a search engine, and through ads. The point of "entry" in another site. By changing the content of ads, you can conduct thematic or seasonal marketing campaigns. So, let the devil. Which task was initially: 1. Were the result of the search engines using key words (not the site, I note, and your keywords) 2. Increase traffic to the site. (To earn their bonuses). achieved? Yes. Disadvantages of this method. 1. A large amount of original works (in the primary run list, has spent 2 months). 2. Should be 1-1,5 hours every day on the maintenance board to date. However, when working together 2-3 people and well-formed list of boards, this work will take 15-30 minutes per day. / Smoke more / What challenges still lay ahead? Efficiency. To do this, I have consistently delete from the list of boards, which can not be found in the search results. And include new board, which occupy high positions, but not with my ads. In the end, I want to create a list of 200-300 boards with the best results. And to 10-15 ads a day - it does not load. If the board is specified storage period ads, it should be a prick. This allows us not to advertise on those boards, where they are - a saving of time. On most boards can give unto every two to three months. Some boards are sending to the soap warning that the deadline has expired and the ads for the extension must go to the link. Very handy feature! I put these links in the list of boards next to the address pages for advertising. When it comes to a regular update time announced, I simply click on this link and "unliquidated" ad resumed. Do not fill anything - to save time and effort. If you want to change the content, then it "go" on another link. Why can not I use Auto-Ad. As I said, different boards allow different length messages. Extra cut off, or ad not accepted. Who needs "ad-stumps? And such restrictions are many. Different boards have different counts for the ads. God knows that there "nasuet" in them avtorassylshik. Around the same way you can work with forums, but there are usually moderated. Ads must be submitted hidden in the form of interviews, want to "keep up the conversation. This is difficult and takes more time. I'm almost not interested. Any information that interests you on our site, you can copy, but do not forget to put a link to us! Link way: SEO search engine optimization >> Web site promotion through ads |
||