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Proper setting META tags and site content

   
   
Link way: SEO search engine optimization >>Proper setting META tags and site content


Setting meta tags
Today, many SEOs say that the data tag is not in the least affect on the search engines, which have affected earlier, however, for the Russian search engines, namely, for Yandex, their importance is still great. Our goal - to saturate META tag keywords.

Let's start with DESCRIPTION:

This is the content of this tag is often taken by the search engine to describe the site in search results.

< Meta content = "" name = DESCRIPTION> - a description of the site for search engines.

When creating content DESCRIPTION worth considering two councils:

The closer to the top is the most important keyword, the better.

This tag should specify the information that reflects the content of the page.

Important recommendation: remember the "sense of proportion: not worth repeating one phrase and tighter than two times.

example, you can do so:

< Meta content = "Online Earnings: Myth or Reality? Earn everyone can right now, go to the www site and learn the latest secrets of earnings." name = DESCRIPTION>

is allowed.

As you can see, the word "earnings" is repeated 3 times, but in different forms. It is not perceived as a search engine spam, but rather strongly affects the rankings in the search.

tag KEYWORDS:

The site of any subject is a set of words on which visitors are looking for such resources in the network. These words and should form the contents of the tag under review.

A simple (and quite primitive) way of selecting the right keywords: Think about the words you will find your site? Ask the same question as many people write down their answers, the most frequent and the amount that "skeleton" on which to focus.

However, the network is not enough services to help you find the most popular keywords for your topic in a few seconds.

Let us return to our ... Tag:

< Meta content = "" name = KEYWORDS > - are keywords on which search engine will search the site.

The order of entry of keywords is the same as that of the DESCRIPTION, that is, the most important word in the beginning and also in this tag, it is desirable to specify the keywords that appear in the document itself.

For example:

< Meta content = " earn online, how to make money online, online business, work at home, etc." name = KEYWORDS >

Also, remember that it is best when the same words in these two tags. As you can see, and in fact, and this tag is written the word "earnings" and, most likely, on the request site will be in high position.

So, META-tags have configured? Excellent!

Now let's talk about the site's content.

Content - is the text content of the page.

Here it is necessary to the information posted on the page to use as many important keywords, but also the excessive number of keywords can be evaluated by search engines, as search engine spam.

Gather 'sense of proportion, it still will be necessary.

To get better at indexing, it is necessary that the keywords used in the text with a frequency of approximately 5-7% of all content pages. Download a program called META-Tuner http://www.metasset.com/download/MTuner-2_5.zip, it will help determine the relevance of text on your site.

The biggest role for the majority of search engines are the headers that are created using tags < h1> - < h5>, being placed as close as possible to the top. In addition, a very good way to influence the result is the conclusion of keywords or phrases in the formatting tags, namely: < b>, < strong>, < i>, etc.

At first glance, easily. Do not you? However, as practice shows, the selection, adaptation, creation and optimization content - is the most labor-intensive and long-term operation at Promotion, but it is at this stage are the foundation for future success. Treat the information from this part of the utmost care, and better re-read it again.



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