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All about optimization |
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Link way: SEO search engine optimization >>All about optimization
As optimization, then the word many are frightened and do not realize until the end. Especially when it comes to computers and more. In fact, this word means nothing. In itself it is positive, and its origin (from the English. Optimization - improved) already says a lot. This word applies to many spheres of life, but now we will consider its importance in relation to the Internet.
There are several concepts optimization per se, such as: optimization of graphics, optimization of site structure, optimization of advertising campaigns, and of course search engine optimization. All these types of optimization, one way or another, aimed at improving the usability of the site. For example, if the user is dissatisfied with a banner or advertisements, he never clicks on it, if it starts to annoy download page for various reasons, it is likely to go away from your site if it is annoying that he can not be found on site - too gone, and never returned. God forbid you start to annoy search engines, namely the people who are working, and your site no one else sees but you.
There is also a beautiful word "traffic", for which, as many knowledgeable people, the future. Traffic, according to computer terminology, this number of visitors to your site. Here we are: search engine traffic (meaning pure search engine traffic without context and banners), then - traffic content and banner advertising, about the "folds of traffic and do not want to talk. And there is mixed traffic, which includes the search and context-banner.
All this is done for the sake of Internet user was a visitor to your site, the visitor was a potential customer, but what a potential customer makes a purchase.
And, damn it, I bought from you this product or to order service!
And this despite the fact that prices are the same everywhere. The fact that he liked your ad and clicks it on him, he likes your site and it was like for him, he liked the way the manager talked to him, he liked everything, but a reminder that the price of virtually all the same. As a result, he likes your product or service, although all sell the same thing, and he bought it from you. That is, in addition to the goods, he bought a positive emotional charge, and satisfaction.
Accordingly, we must try to do everything in such a way that people feel themselves to a particular approach, and our company knows how to do it. We tried to play on the emotions of people, because people are emotional, and especially Russian.
This article does not purport to thesis, etc., and is the subjective opinion of the company BRAND-MAKER
Any information that interests you on our site, you can copy, but do not forget to put a link to us!
Link way: SEO search engine optimization >>All about optimization
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